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Projects

DOOH.IT has a strong reputation sustained by innovative case histories, which were developed for both, renewed brands and smaller companies. The approach we use in our projects is always the same, methodic and elastic at the same time. We start with preliminary studies focused on the design and development of prototypes; secondly we carry out some intermediate tests and all the consequential revisions that bring to the set-up of final deliverables.

The projects we have been developing cover different sectors and could be divided in seven categories: Art & EntertainmentCorporateDigital MobileDigital SignageInteractionOutdoor e Retail.


Citroen #C1MasterOfFit – Interactive bus shelter

An ATM bus shelter becomes an outdoor interactive gym with an unconventional branded game.

#MilanoAssagoTwitter -Free WiFi Marketing

Free WiFi service at the Twitter Station Domination in Assago.
Free your instinct, Dare with double

Magnum Double ‘Free your instinct’ – DOOH Bus Shelter

Magnum Digital Game that links the urban environment with the new retail spaces.

POLTRONA FRAU #SaloneDelMobile2017 | Multi-Screen Digital Corner

Technological experience at the Salone del Mobile.

Lufthansa – Urban Interaction with Proximity Sensors

Lufthansa displays sensors of proximity in the airport to create an LCD interactive and surprising c

Picco e Martini – Immersive Product Experience

A DOOH experience to feel the safety of the fire-stop glass.

WHITE WELL-BEING | OIKOS – Immersive animation #Fuorisalone2017

A thrilling digital scenography to discover the White Well-being of White in The City.

Projectors Rock Show – Live Music & Video Mapping Experience

The video mapping performance to play rock music!
Epson Video Mapping Experience

EPSON INNOVATION HUB – Showroom Experience Design

DOOH creative technology to show Epson products at Innovation Hub.

Zoolander 2 – Urban Interaction

ZOOLANDER NO.2 - A triumph of flashes in Milan underground.
Portal Wifi Tram del Curriculum

A GiGroup Tram for Curriculum Vitae – WiFi Experience

Curriculum Vitae Tram with free WiFi service on board.
D Loft _ D Meeting

D MEETING – Where ideas are shaped

The best space of D Loft where to talk about business, to do presentations, to give a live or online
D Lab_D Loft

D LAB – Where experiences come to life

The whole laboratory in the backstage of D Loft is designed and managed by the experts of DOOH.IT te
D Desk_D Loft

D DESK – Where to work in community

The space follows the armony within a traditional workspace, the smart working philosophy and the ne
D Conference_D Loft

D CONFERENCE – Where to share ideas

A plural impact on the audience.

D SHOWROOM – Where products meet innovation

The ideal Demo location to design new Digital Retail solutions.
DLounge_Urban

D LOUNGE – Where to do networking

An immersive User Experience as a background for the mood and for the public relations.

D THEATRE – Where to dive into virtual worlds

D Theatre is dedicated to the performance and it is the most spectacular space of D Loft.
D LOFT media spaces

D LOFT – Innovation space

D LOFT- The Stage for your Business, a B2B space provided with custom digital systems.
Multitaction Expo 2015

Mozambique Pavilion #EXPO2015 – Digital Signage & Interactive Table

At Expo Milan the state of Mozambuique tell its stories through DOOH.IT: Digital Signage & Multitact
Tim Expo Temporary Store

Tim Digital Temporary Store – Expo2015

Telecom Italia at EXPO 2015 with a Digital Temporary Store.
Community Partners D Loft

D LOFT- Partners Community

The top Community of Practice High Tech in Milan marketplace.
Urban Live Tweeting with Social LCD in Milan

SKY Italy -Urban Live Tweeting with Social LCD

Massive Urban Interaction in every Milan Airport and Underground station of Milan through Twitter an

Renault IGPDecaux – Urban interaction with Augmented reality

THE PROJECT In November 2014 we have realized in Via Manzoni in Milan a Urban Interaction operation